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Expert's Opinion

Packaging, Packaging Waste, and Printing Inks: The Impact of the PPWR

Inks are essential to creating shelf appeal and providing product and traceability information to consumers and brands.

Natasha Jeremic, ink development manager, Domino Printing Sciences (Domino), considers the impact of the PPWR on the development of printing inks for packaging and labels, and outlines the importance of PPWR-compliant inks in evolving reuse and recycling processes. Last November, the European Parliament approved the EU Packaging and Packaging Waste Regulation (PPWR), which affects the entire packaging lifecycle, with compliance impacting packaging weight and volume, as well as reusability, an...

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